Mobile Phones not on for drivers
This campaign was a success and is now in the law.
Also see new LSA media release
In March 2008 Telecom and Vodaphone called for a ban on cellphone use by drivers
http://www.nzherald.co.nz/section/1/story.cfm?c_id=1&objectid=10498116
University of Utah study: Drivers on Cell Phones = Drunk Driving